We honor those who have served with a 10% Veterans discount.

About Us

Our Mission

At Owl Be There, our mission is to improve the lives of seniors by providing wise guidance around senior living and care. We believe in empowering families to make informed decisions about their loved ones’ care options.

Our mission at Owl Be There is to improve the lives of seniors py providing wise guidance around senior living and care.
A female senior living advisor on a headset speaking to a potential client.

Our Vision

Owl Be There strives to be the proven partner and trusted advisor for assisted living, memory care, home care, and temporary respite stay referrals. Our senior advisors and franchise owners turn compassion into action, ensuring their senior clients receive care, dignity, kindness, and hope.

Our Core Values

Everything we do is founded on and shaped by our core values

Compassion

Collaboration

Creativity

Credibility

Commitment

What Makes Us Different?

A franchisee owner showing our mission in action by showing wise care difference.

Owl Be There isn’t just a quick-referral-based-on-zip-code type of service. As a franchise owner, you will be part of a team that makes critical and impactful decisions, helping seniors and their families navigate their care options. You will be supported by a comprehensive system designed to help you succeed. Our Senior Living Advisors meet with seniors and their families – sometimes with their doctors, hospital case managers, or other care professionals – to fully assess the client’s healthcare, social, and other unique needs. We build a schedule and tour locations with clients as requested to support clear communication and help ask the important questions. Our goal is to provide you with the tools and training you need to ensure seniors and their families get the wise guidance they deserve.

SEE WHY WE’RE DIFFERENT

Our Mission is Supporting You in Following Your Dreams

At Owl Be There, our mission extends beyond providing expert advisory services for seniors and families. We are deeply committed to supporting our franchise owners in achieving their dreams of becoming successful business owners. Here’s how we set you up for success:


Customized Territory Selection

We work closely with you to choose a territory that supports your growth potential. By assessing large and small assisted living communities, hospitals, rehabilitation facilities, and other senior industry professionals and resources, we identify a robust territory around your home location and network. At Owl Be There, we are dedicated to empowering our franchise owners. Your success is our success, and we are here to guide you every step of the way.


Unmatched Training and Personalized Ongoing Support

From the moment you join our family of franchise owners, you receive comprehensive hands-on training and support. This includes instruction in senior care options, guidance in business operations, proprietary systems and marketing tools to run your business and network effectively, and opportunities to collaborate with and leverage the experience of your fellow franchise owners. Our operations team is available to pick up the phone whenever you need problem-solving and advice.

REQUEST MORE INFORMATION
Man learning about our mission of Owl Be There and deciding if it is a good fit for him.
Classes of diverse franchisees learning about our mission of Owl Ne There.
LuAnn
LuAnn Martinson
Owl Be There franchise owner in Charlotte South, NC
Read LuAnn’s Spotlight
”#1 thing for me with Owl Be There is that it’s a mission-based company. When I started learning about the franchise and went through the discovery process, the values of the company immediately aligned with my own values: helping seniors and their families. While in training, it was very helpful to feel like, even though I own the franchise in Charlotte, North Carolina, I am actually part of an entire team that is working together and I get to rely on the entire team. The website is absolutely amazing and first rate and so are the other marketing materials that have been produced for me with our brand image. They all speak to the values that we are compassionate… and also wise. We are a quality company that really does care about the people we are trying to help.”
K.C. Ryerson
K.C. Ryerson
Owl Be There Franchise Owner in Frederick County, MD and Loudoun County, VA
Read K.C.’s Spotlight
”It is hard for me to put into words how Owl Be There has changed my life. When I started speaking with David Greenwood about purchasing a home-based franchise I never dreamed how wonderful it would be to own! Not only am I able to work with the gold standard in placement franchises, I had multiple successes in my first month helping families in ways I would not have been able to just doing it on my own. I am a single mom, so it was quite a leap of trust when I took on franchise ownership. It was one of the best decisions I have ever made.”
Kimberly Roman
Kimberly Roman
Owl Be There franchise owner in Wilmington-West Chester
Read Kimberly’s Spotlight
“I had been trying to work myself into a space to serve seniors in my community and exploring how to be an independent business person rather than a franchise owner. I found that experience to be very challenging and confusing, and it was very difficult to put together all the pieces. So, when I was introduced to Owl Be There’s franchise opportunity I was excited to find all the pieces that I had been unable to put together by myself – and yet it included the exact opportunity and the exact type of work I wanted to do to serve seniors in my community. The onboarding and training process has been ideal for me as a hands-on learner and I have enjoyed a lot of interaction with the whole Owl Be There team and other franchise owners. In fact, Owl Be There has been very warm and welcoming to me. I feel like I am becoming part of someone’s family – not part of some business entity.”
Staci Anderson
Staci Anderson
Owl Be There of Chandler-Gilbert-Tempe
Read Staci’s Spotlight
“I wanted the flexibility of a home-based business and something with a meaningful purpose. I was also looking for a business that would leverage my background and talents. Owl Be There’s focus on ethics and quality first, and the honesty and integrity of the company culture, were also very attractive. Having a heart for seniors and doing the right thing are key criteria for them, and that rang true for me and what I was looking for.”
Lynda Krueger
Lynda Krueger
Owl Be There Franchise Owner in Tampa North
Read Lynda’s Spotlight
“I reviewed a few different Senior Placement Services and found Owl Be There to be the perfect fit for me because of how responsive they are. It was nice to be able to talk directly to the owners.  In addition, they were so flexible in helping me design what my franchise would look like.  Other franchises offered cookie cutter style franchises, but Owl Be There helped me make something custom that fits my vision.”
Vince & Dorothy Showers
Vince & Dorothy Showers
Owl Be There North Shore/Baton Rouge
Read Vince & Dorothy’s Spotlight
“The onboarding process has been somewhat challenging, as we are transitioning from a different industry and different roles within those industries. However, it has exceeded our expectations due to the depth of training provided by the skilled and experienced senior advisors. Additionally, the hands-on training from the founders has significantly enriched the experience.”

Get to Know Our Dedicated Management Team

Our team is here to guide you to your new career and ensure your success as an
Owl Be There franchise owner.

 

David Greenwood, MBA
CEO / Owl Be There Founder
David is committed to improving the lives of each client who comes to Owl Be There. He leads our management team and heads up training for new franchisees. David has an MBA from Georgetown University and has co-authored several insurance strategy books. David has been improving the lives of seniors in the Washington, D.C. metropolitan area since 2013 when he first founded Owl Be There.
Laura Greenwood, MBA, CFE
President / Owl Be There Founder
Laura divides her time between client engagement and leading prospective Owl Be There franchise owners through the discovery process. With an MBA from The College of William & Mary, and as a Certified Franchise Executive, Laura brings a wealth of experience in marketing, operations, and business growth strategy.
Danny Anderson
Director / Senior Living Advisor
Danny teaches new franchisees how to effectively and compassionately work with seniors and families. He provides training on virtual tours and how to help families navigate a complicated decision process during stressful times.
Joseph Silver III
Outreach Coordinator
Joe has over 20 years of experience in the senior market and is knowledgeable about care payment options and available levels of care. He coaches new franchise owners on winning contracts with care providers, setting up introductions and meetings, and leveraging Owl Be There sales tools efficiently and effectively.
Nadia Evans, CDP
Senior Living Advisor and Marketing Guru
Nadia is passionate about helping seniors make good decisions about their care. She has more than a decade of experience in the healthcare community and is a proud U.S. Army veteran. Nadia is not only a Certified Dementia Practitioner but also our marketing guru. She coaches new franchise owners in networking best practices and nurturing referral relationships. Nadia’s motto: “Life is short, so cherish every moment. You never know when the best day of your life may be!”

Join us at Owl Be There, where our mission is to improve the lives of seniors and families while helping you achieve your dream of successful business ownership.

Ready to take charge of your career and make a meaningful difference in your community?

JOIN US TODAY!

Frequently Asked Questions

No, you do not. Up to 80% of franchise owners in senior-focused industries have no previous related experience. This is truly an opportunity to leverage WHO you are and WHAT you want to do – instead of what you did before. It is an important distinction as you consider whether this industry is a place to call home.

As a franchise for senior living advisors, Owl Be There has built a reputation for providing exceptional end-to-end “Wise Care Guidance” to seniors and their loved ones. Owl Be There is so much more than a simple online algorithm or quick-referral-based-on-zip-code type of service.

We pride ourselves with having a “White-Glove” reputation. Our referral partners value our expertise and highly customized “concierge” approach to senior care placement. They trust Owl Be There with their most vulnerable and high-needs senior clients.

New franchise owners will be trained by the best – the Owl Be There executive team!

The team has deep senior care and senior living industry knowledge and decades of expertise in:

  • Senior advising and placement
  • Local marketing strategy
  • Business coaching
  • Home care and assisted living operations
  • Long-term care insurance and care payment strategies
  • Sales process and training

As a senior housing advisory franchise, Owl Be There uses various techniques, including “on-the-job” training and a mentoring approach that builds exposure, experience, and ultimately confidence as you learn your new business. New Owl Be There franchise owners are never without readily available support and guidance, and we are firmly committed to your success.

To qualify, individuals should have a minimum of $70,000 in liquid assets and a minimum net worth of $150,000.

The standard term of the franchise agreement is 10 years.

Owl Be There territories are available in all states except Alaska, California, Hawaii, Illinois, Indiana, Maryland, Minnesota, Nevada, New York, North Dakota, Oregon, Rhode Island, Washington, and Wisconsin.

Guiding the Most Vulnerable to Optimal Care

Owl Be There is making waves in the senior placement industry - and a huge difference in the lives of seniors and families across the U.S. Learn about our affordable business opportunity in a high-demand industry, the rewarding career it represents, and the supportive "family" franchise culture we are building around our brand.

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