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Senior Placement Services are Booming; Owl Be There Responds with a Best-In-Class Business Opportunity

With a mission to improve the lives of seniors, Owl Be There offers an outstanding senior placement franchise opportunity. The senior living consulting industry is in high-demand. As the U.S. population continues to age, this senior care placement franchise will meet the growing need for expert guidance in senior living and care.

Owl Be There’s compassionate advisors help seniors find optimal housing and care solutions – always free to the families they serve. Franchise owners are compensated by the communities and services chosen by the families they assist. This creates a win-win scenario for all parties. Also, this unique approach makes Owl Be There one of today’s most appealing senior placement business opportunities.

A Great Senior Placement Franchise Opportunity for You

Why is now the perfect time to start a senior placement franchise with Owl Be There?

  • Over 10,000 Americans turn 65 every day, a trend that will continue into the 2030s (Source: U.S. Census Bureau).
  • By 2030, all Baby Boomers will be aged 65 or older, pushing the senior population past 70 million in the U.S.
  • The 85+ population – the fastest-growing age group – is expected to triple by 2060, significantly increasing demand for long-term care and senior housing (Source: Administration for Community Living).
  • Over 70% of adults over 65 will require some form of long-term care during their lifetime (Source: U.S. Department of Health and Human Services).
  • By 2050, nearly 27 million seniors in the U.S. will require long-term care due to disability or chronic illness (Source: U.S. Department of Health and Human Services).
  • The senior living industry is projected to reach $740 billion globally by 2030, driven by the increasing need for specialized care and placement services (Source: Grand View Research).
  • Assisted living costs average $4,500/month nationwide, but vary widely by region, making expert guidance essential (Source: Genworth Financial Cost of Care Survey).
  • Families increasingly rely on placement consultants to navigate over 30,000 assisted living facilities in the U.S., many of which have complex fee structures and varied care levels.
  • Trust and local expertise are critical: over 80% of families say they would prefer to work with a knowledgeable advisor who understands their community’s senior care options (Source: A Place for Mom survey data).
  • Over 90% of older adults live with at least one chronic disease; more than 50% face multiple chronic conditions (Source: National Council on Aging).
  • Hypertension affects ~70% of seniors aged 65–74, with obesity rates over 40%, highlighting the complexity of care needs (Source: Centers for Disease Control and Prevention – National Center for Health Statistics).

Owl Be There operates as an “essential business,” meeting the ongoing needs of families seeking senior care solutions regardless of economic uncertainty or external challenges. Founded in 2013 as a “white glove, concierge-style” senior placement consultancy business, Owl Be There has already helped thousands of seniors and families find appropriate care.

However, there is still unmet demand across the U.S., and we’re looking for dedicated individuals interested in learning how to start a senior placement agency and making a real difference in their communities.

Become a Trusted Senior Care Expert in Your Community

As an Owl Be There franchise owner, you’ll serve as the “go-to” senior living expert in your area, empowering families to make informed decisions about senior care.

This hands-on, personalized approach has made Owl Be There the ideal choice for families seeking guidance and the perfect opportunity for individuals exploring senior placement franchises for sale.

It can be overwhelming for families trying to find care solutions for senior loved ones during an already stressful time,” says Charlotte, North Caroline Owl Be There franchisee LuAnn Martinson. “There is so much information out there, and it’s hard to get something fundamental like pricing because it’s based on individualized needs, locations, and preferences. But Owl Be There comes in and walks them through the entire process. We lower the stress level so they can make the right decisions for their loved one.”

LuAnn Martinson an Owl Be There Franchise Owner
LuAnn Martinson an Owl Be There Franchise Owner

Comprehensive Training and Ongoing Support – Customized to You 

If you’re seeking a senior placement business for sale that’s both financially and personally rewarding, Owl Be There provides unmatched support to its franchisees. Our industry-leading, mentor-style training ensures you’ll hit the ground running with:

  • Marketing and networking strategies to grow your business.
  • Insights into aging and senior challenges.
  • Guidance on senior living and care offerings.
  • Owl Be There’s proven best practices and proprietary tools.
  • Customized training tailored to address your specific knowledge gaps.

With this exceptional support system, Owl Be There is more than just a senior placement franchise – it’s a springboard to a fulfilling career helping seniors and their families.

Owl Be There Director Danny Anderson leads a best practices discussion.
Owl Be There Director Danny Anderson leads a best practices discussion.

“New franchisee training is extensive,” says David Greenwood, CEO of Owl Be There. ”Each new owner spends significant time with our executive leadership team, who are their mentors and coaches from the start. Our job is to help franchisees find great success.”

Founder and CEO David Greenwood shares senior placement insights with a new franchise owner.
Founder and CEO David Greenwood shares senior placement insights with a new franchise owner.

Franchise Ownership Benefits:

When you join Owl Be There, you’re not just starting a business – you’re becoming part of a mission-driven organization transforming senior care. Benefits of owning an assisted living placement franchise with Owl Be There include:

  • A recession-resistant senior care placement franchise in a growing market.
  • Large, customized territories designed to support your long-term growth.
  • A home-based business model with low startup and ongoing costs.
  • Comprehensive training and ongoing support from senior care business growth experts.
  • Proprietary systems for learning management and customer relationship management.
  • The chance to build a meaningful career helping seniors and their families.

Is Owl Be There Right the Right Senior Placement Franchise for You?

If you’re passionate about helping seniors and want to learn how to start a senior placement consultancy business, Owl Be There could be the perfect fit. We’re looking for franchise partners with:

  • High moral and ethical standards.
  • Compassion and empathy for senior adults.
  • A desire to own a home-based business.
  • Leadership experience and the financial resources to grow a business.
  • Sales or account management skills (a plus).

“This is a second career for me,” says franchisee LuAnn Martinson. “Becoming an Owl Be There franchise owner is absolutely what I am meant to do and a perfect mission match for me.”

Owl Be There of Charlotte South owner and Founders Circle member LuAnn Martinson with Founders David and Laura Greenwood.
Owl Be There of Charlotte South owner and Founders Circle member LuAnn Martinson with Founders David and Laura Greenwood.

Join One of the Fastest-Growing Franchises

Owl Be There has been recognized as one of the fastest-growing franchises in the senior care industry. If you’re ready to own a senior placement franchise in 41 states across the US, or to secure a large, customized territory near you, now is the time to act.

For more information about this exciting senior placement business opportunity, call us today at (218) 695-2273 — that’s (218) OWL CARE — or provide your contact information online so we can answer your questions and help you get started!